Digital Publishing 101 for Ebooks
This course takes you step-by-step through the essential business, publishing and technology concepts, from planning and preparation to producing and selling ebooks. It provides you with the ‘big picture’ understanding, practical steps, and pointers to many of the products, services and suppliers you’re likely to need.
Digital Marketing 101 for Ebooks
This course covers key concepts and goals to establish a digital platform, how to plan and run individual campaigns, and the tools, tips and techniques you’ll need. It explains the jargon, introduces the key tools and technologies, and gives you step-by-step instructions to set up and use each of them.