Module 1: Building a digital platform

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Module 1: Building a digital platform Module 2: The digital marketing toolbox Module 3: Ebookstore marketing Building your own plan

We’re now ready to begin the course.

In this first module, Building a Digital Platform, we’ll be looking at basic elements we need to get started:

  • Some goals and a plan
  • An online ‘identity’
  • Digital connections to important people and groups.

Once the platform is in place, we’ll take a look at the tools we’ll need to use in order to develop it and carry out our digital marketing campaigns.¬†When you’re ready to start, click or tap the NEXT>>¬†button.


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