
We’re now ready to begin the course.
We’ll start by looking at the ebook market today:
- How people read and buy ebooks
- What has made ebooks successful
We’ll then look in more detail at what happens behind the scenes.
- What are the current and emerging ebook formats
- What are the advantages and disadvantages of each for publishers
- An introduction to the technology behind ebooks
- Considerations when planning a digital, or print-plus-digital, strategy
When you’re ready to start, click or tap the NEXT>> button.
Topics
- A very short history of ebooks
- Ebook readers
- The 8 factors behind successful ebooks
- EPUB and Kindle formats explained
- The new frontier: Enhanced ebooks
- Under the hood: The technology behind ebooks
- To DRM or not to DRM
- Print versus digital editions
- Summary
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