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How to use metadata to sell ebooks

How to use metadata to sell ebooks

by Martin Taylor | May 3, 2013 | Publishing Tutorials

You’ll hear the term metadata a lot in book marketing. It used to be referred to as bibliographic data, back in the days when its main users were humans, like booksellers and librarians. But these days we use the term ‘metadata’ which is more...

Publishing 101 Course

  • Course Introduction
  • Module 1: Absolute Beginners
  • Module 2: Rights and Permissions
  • Module 3: Preparing Source Files
  • Module 4: Production and conversion
  • Module 5: Distribution

Marketing 101 Course

  • Course introduction
  • Module 1: Building a digital platform
  • Module 2: The digital marketing toolbox
  • Module 3: Merchandising and marketing to ebooksellers
  • Module 4: Building your own digital plan
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